THE BASICS Name: Corinne Weidmann Residence: Switzerland Occupation: Contemporary Artist (B.A. from the University of Applied Sciences and Arts Lucerne in 2009) Corinne Weidmann is a Swiss-born and based artist who specializes in modern mountainscapes and landscapes of Europe and the Pacific Northwest. She pours abstract, theoretical, and philosophical concepts and visualizations of landscapes into her work. Her ability to remain open-hearted and hopeful while tackling the current changes in the climate through her artwork makes her an artist that matters. We are excited to launch Corinne’s Lauterbrunnen Valley on The Original Puffy Blanket. As part of this collaboration with Corinne Weidmann, Rumpl is donating a portion of the sales to Protect Our Winters Switzerland (POW) helping them to protect the places we love. Where are you from and how would you describe the type of art that you create? I am from a small town in the northern part of Switzerland; about half an hour from Zürich. My art is a reflection of the love I feel for nature and all the wonders and living beings in these incredibly diverse and miraculous environments. Are there any themes you incorporate into your art? Most of my paintings depict alpine landscapes of rocks and glaciers, often in very vivid and bold colors. They are a simple representation of what is; an appreciation of the beauty that is around us. What was your inspiration behind the color palette and design of your Rumpl Blanket? The colors come intuitively in my work. I don‘t plan them when I start painting, but simply let them emerge in a process of back and forth, layers upon layers. I think unconsciously I might try to recreate the character of these landscapes via colors, but I am not entirely sure where they come from. Some mountains emerge easily; others reveal their colors only after a long process. The artwork on my Rumpl Blanket shows Lauterbrunnen valley in the Bernese Alps. "My art is a reflection of the love I feel for nature and all the wonders and living beings in these incredibly diverse and miraculous environments." What’s your biggest motivation for creating? It‘s the process of creating itself that is my biggest motivation. I don‘t think so much about the result, but just enjoy doing what I am doing. Tell us about your passions and how they transfer to your pieces. Being in nature is a bit like medicine to me. It‘s not something that I can describe easily in words, but something that rather comes as a very grounding and humbling feeling. To recognize how small and irrelevant I am in the context of everything that is around me, makes me think less about myself and more about the entirety I am bedded in. It‘s this feeling that I try to transfer into all of my works. Is there a specific environment or material that is integral to your work? Most of the time I work with acrylics on canvas, but I try not to be limited to this technique and really enjoy experimenting with embroidery, wood carving and different printing techniques. These experiments do not necessarily lead to a result, but quite often give me lots of new ideas. What draws you to creating for the snowsports industry? Initially it was my love for snowboarding that drew me into creating for the snowsports industry. Though soon enough I realized that I am even more interested in the environment in which the snow sports take place. It can be very challenging and not so easy to navigate between commercial work and what is best for the environment. Tell us more about your passion and dedication to climate advocacy. The appreciation and respect for nature is something I‘ve learned from my family from day 1. They put a lot of emphasis on treating every animal, plant and generally speaking nature with care. Don‘t leave anything behind, always take any trash with you and so forth. In many ways I think climate advocacy is just an extension of this. It‘s not something that is alien or new, but rather something that most of us have grown up with, just in a smaller version. You’ve done a lot of work with Inspiring Girls Expeditions. Tell us more about the program and how you’ve stayed involved. Inspiring Girls Expeditions is a program that exists in various countries and its aim is to empower young women through science, art, and outdoor exploration. All of these expeditions are tuition-free and a great opportunity to go on a field trip with professional female scientists, artists and mountain guides. Each year in summer we are on Findelen glacier in southern Switzerland, where we speak about the intersection of arts and science and how they approach things differently. Together we discuss how and if these supposedly opposite fields can work together and of course there is also a lot of drawing and painting involved. What’s one goal you have for yourself this year? One step at the time. Best piece of advice you’ve been given? The best piece of advice I‘ve been given lately, was by a fortune cookie: “Step by step you‘ll reach your goal” Follow Corinne Weidmann at @corinne.weidmann>Learn more about the Corinne Weidmann here> SHOP THE CORINNE WEIDMANN COLLAB Sold out SHOP NEW ARRIVALS