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What is Climate Neutral?
Climate Neutral is a non-profit organization that aims to set the bar for corporate climate action. The Climate Neutral Certified label empowers consumers to consciously support companies that measure their entire carbon footprint, offset it in its entirety, and implement strategies to reduce it moving forward. As of April 2020, Rumpl is Climate Neutral Certified, and you will begin seeing the Climate Neutral label on our products later this year.
Why We’re Doing it
Quite simply, because we think it is important. We believe that we are in the middle of a climate crisis, and everyone, brands included, needs to take action. It is also a way to hold ourselves accountable. We want to understand the impact our business and products are having on the planet, and we want to do what we can to reduce that impact.
We also believe that the Climate Neutral label empowers consumers to choose brands that align with their values and offset their emissions. We see this as a tool for consumers to evaluate their purchases and make informed decisions.
How We’re Doing It
To be a part of Climate Neutral, brands have to measure, reduce and offset their carbon footprint. We began the process with our 2019 footprint, and we are committed to completing this process for every year moving forward.
Measure
In order to measure our footprint, we had to compile a lot of information. How many yards of material did we use to make blankets and other products? What are those materials made out of? How did we ship those products from our factory? How many flights did the entire staff take over the course of a year? And a LOT more information about how we make our products and do business that we won't bore you with here. What you do need to know is that it was a very detailed process, and we're confident that we fully accounted for our Scopes 1, 2 & 3 emissions.
Reduce
Each member brand needs to submit a reduction plan on how they plan to reduce their carbon footprint. And while we’re calling out these three specific areas for reduction, we are hoping that we’ll reduce our carbon footprint in lots of ways.
Offset
Since we’re new to the offset game, we decided to pool our resources and purchase with a number of other Climate Neutral brands. Specifically, those offsets will support forestry and landfill mitigation projects. As we learn more about the projects themselves, we will share more on our blog.
If you want to learn more about Climate Neutral, scopes 1, 2, & 3 emissions, or want to encourage a brand you love to get certified, check out ClimateNeutral.org.
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